Please select and complete the form that most closely matches the needs of your project or campaign.▸ACB - Communications Support Only Creative Brief - Communications Support ONLY Communications Vital Stats Project Name * Date Submitted * Department * REC Governance Business and Building Services - Operations Business and Building Services - Events Administration Student Services/Development OtherOther Event/Project Lead * Your name Other Collaborators Additional event hosts/project leads Audience(s) * Students MRU community Volunteers Clubs OtherOther Strategic Plan Goals * Impact Leadership Autonomy Strong Relationships Which of SAMRU's goals from the Strategic Plan 2020-2025 most closely corresponds with this project? Please refer to the Strategic Plan quick reference https://drive.google.com/file/d/1FOwGJtLZZQQs5-j2tlJ2T_1LSS1D35_G/view?usp=sharing Contact info to display * Sponsors and logos to include * SAMRU AFA OthersOthers If other logos are required, please upload them here in jpeg or png format. Drop a file here or click to upload Choose File Maximum upload size: 2.1MB Is the above information confirmed? * Yes OtherOther Organizational Priority * Keystone or non-optional activity (ex. AGM) REC or Board related activity Planned Student Life Cycle activity Unplanned/new activity Description/Background Briefly describe your project or event to help us understand the context. Outcomes What do you hope to achieve with this project? What difference will this work make? Impact What do you want your audience to do, or to get out of this? Is there a behaviour or action? What are your key messages? * Tone of communications * Other text to include/required info to communicate? Do you need to proof the materials? * Yes No ACB Turnaround Times for Display Dates BASIC: 3-4 Weeks Communications: Digital deliverables ONLY (website, social media, digital signage-TVs) Programming/Events: Small or no set up required (room/resource bookings only) ------------------ STANDARD: 4-5 Weeks Communications: Digital (website, social media) and print (posters, banners, sandwich boards, handbills, etc) Programming/Events: Minimal set up required (may involve tech/production, volunteers, and catering) ------------------ COMPLEX: 5+ weeks Communications: Digital, print, AND other deliverables (buttons, stickers, live coverage, photo booth, etc); multiple check-ins with client required Programming/Events: Elaborate setup required including multiple staging and sound set-ups; multiple external approvals and contracts (often includes production schedules, multiple floor plan drafts, volunteering and catering) Requested display date * Based on the ACB turnaround times above, when would you like promotions to start? Deliverable Requests (Digital) Digital signage (TVs in Wyckham and WGS) OtherOther Deliverable Requests (Print) Posters/Banners Sandwich boards Handbills Booth backdrop Rolling board Trayliners OtherOther Deliverable Requests (Other) Buttons Stickers OtherOther Other instructions/marketing ideas Supporting files Drop a file here or click to upload Choose File Maximum upload size: 2.1MB reCAPTCHA If you are human, leave this field blank. Submit ▸ACB - In-person Event Creative Brief - In-person Event Section I: Vital StatsNextNext0% Complete1 of 3 Section I: Vital Stats Project Name * Date Submitted * Department * REC Governance Business and Building Services - Operations Business and Building Services - Events Administration Student Services/Development Event/Project Lead * Your name Other Collaborators Additional event hosts/project leads ACB Turnaround Times for Display Dates BASIC: 3-4 Weeks Communications: Digital deliverables ONLY (website, social media, digital signage-TVs) Programming/Events: Small or no set up required (room/resource bookings only) ------------------ STANDARD: 4-5 Weeks Communications: Digital (website, social media) and print (posters, banners, sandwich boards, handbills, etc) Programming/Events: Minimal set up required (may involve tech/production, volunteers, and catering) ------------------ COMPLEX: 5+ weeks Communications: Digital, print, AND other deliverables (buttons, stickers, live coverage, photo booth, etc); multiple check-ins with client required Programming/Events: Elaborate setup required including multiple staging and sound set-ups; multiple external approvals and contracts (often includes production schedules, multiple floor plan drafts, volunteering and catering) Requested display date * Based on the ACB turnaround times above, when would you like promotions to start? Event Date * Ongoing program or one-time event? * Ongoing One time Expected Attendance * Audience(s) * Students MRU community Volunteers Clubs OtherOther Strategic Plan Goals * Impact Leadership Autonomy Strong Relationships Which of SAMRU's goals from the Strategic Plan 2020-2025 most closely corresponds with this project? Please refer to the Strategic Plan quick reference https://drive.google.com/file/d/1FOwGJtLZZQQs5-j2tlJ2T_1LSS1D35_G/view?usp=sharing Contact info to display * Sponsors and logos to include * SAMRU AFA OthersOthers If other logos are required, please upload them here in jpeg or png format. Drop a file here or click to upload Choose File Maximum upload size: 2.1MB Is the above information confirmed? * Yes OtherOther Organizational Priority * Keystone or non-optional activity (ex. AGM) REC or Board related activity Planned Student Life Cycle activity Unplanned/new activity Description/Background Briefly describe your project or event to help us understand the context. Outcomes What do you hope to achieve with this project? What difference will this work make? Impact What do you want your audience to do, or to get out of this? Is there a behaviour or action? If you are human, leave this field blank. Next ▸ACB - Hybrid In-person/Online Event Creative Brief - Hybrid Event Section I: Vital StatsNextNext0% Complete1 of 3 Section I: Vital Stats Project Name * Date Submitted * Department * REC Governance Business and Building Services - Operations Business and Building Services - Events Administration Student Services/Development Event/Project Lead * Your name Other Collaborators Additional event hosts/project leads ACB Turnaround Times for Display Dates BASIC: 3-4 Weeks Communications: Digital deliverables ONLY (website, social media, digital signage-TVs) Programming/Events: Small or no set up required (room/resource bookings only) ------------------ STANDARD: 4-5 Weeks Communications: Digital (website, social media) and print (posters, banners, sandwich boards, handbills, etc) Programming/Events: Minimal set up required (may involve tech/production, volunteers, and catering) ------------------ COMPLEX: 5+ weeks Communications: Digital, print, AND other deliverables (buttons, stickers, live coverage, photo booth, etc); multiple check-ins with client required Programming/Events: Elaborate setup required including multiple staging and sound set-ups; multiple external approvals and contracts (often includes production schedules, multiple floor plan drafts, volunteering and catering) Requested display date * Based on the ACB turnaround times above, when would you like promotions to start? Event Date * Ongoing program or one-time event? * Ongoing One time Expected Attendance * Audience(s) * Students MRU community Volunteers Clubs OtherOther Strategic Plan Goals * Impact Leadership Autonomy Strong Relationships Which of SAMRU's goals from the Strategic Plan 2020-2025 most closely corresponds with this project? Please refer to the Strategic Plan quick reference https://drive.google.com/file/d/1FOwGJtLZZQQs5-j2tlJ2T_1LSS1D35_G/view?usp=sharing Contact info to display * Sponsors and logos to include * SAMRU AFA OthersOthers If other logos are required, please upload them here in jpeg or png format. Drop a file here or click to upload Choose File Maximum upload size: 2.1MB Is the above information confirmed? * Yes OtherOther Organizational Priority * Keystone or non-optional activity (ex. AGM) REC or Board related activity Planned Student Life Cycle activity Unplanned/new activity Description/Background Briefly describe your project or event to help us understand the context. Outcomes What do you hope to achieve with this project? What difference will this work make? Impact What do you want your audience to do, or to get out of this? Is there a behaviour or action? If you are human, leave this field blank. Next ▸ACB - Online Event Only Creative Brief - Online Event Section I: Vital StatsNextNext0% Complete1 of 3 Section I: Vital Stats Project Name * Date Submitted * Department * REC Governance Business and Building Services - Operations Business and Building Services - Events Administration Student Services/Development Event/Project Lead * Your name Other Collaborators Additional event hosts/project leads ACB Turnaround Times for Display Dates BASIC: 3-4 Weeks Communications: Digital deliverables ONLY (website, social media, digital signage-TVs) Programming/Events: Small or no set up required (room/resource bookings only) ------------------ STANDARD: 4-5 Weeks Communications: Digital (website, social media) and print (posters, banners, sandwich boards, handbills, etc) Programming/Events: Minimal set up required (may involve tech/production, volunteers, and catering) ------------------ COMPLEX: 5+ weeks Communications: Digital, print, AND other deliverables (buttons, stickers, live coverage, photo booth, etc); multiple check-ins with client required Programming/Events: Elaborate setup required including multiple staging and sound set-ups; multiple external approvals and contracts (often includes production schedules, multiple floor plan drafts, volunteering and catering) Requested display date * Based on the ACB turnaround times above, when would you like promotions to start? Event Date * Ongoing program or one-time event? * Ongoing One time If this is a recurring event, have you referenced the previous ACBs for takeaways that should be applied to this ACB? * Expected Attendance * Audience(s) * Students MRU community Volunteers Clubs OtherOther Strategic Plan Goals * Impact Leadership Autonomy Strong Relationships Which of SAMRU's goals from the Strategic Plan 2020-2025 most closely corresponds with this project? Please refer to the Strategic Plan quick reference https://drive.google.com/file/d/1FOwGJtLZZQQs5-j2tlJ2T_1LSS1D35_G/view?usp=sharing Contact info to display * Sponsors and logos to include * SAMRU AFA OthersOthers If other logos are required, please upload them here in jpeg or png format. Drop a file here or click to upload Choose File Maximum upload size: 2.1MB Is the above information confirmed? * Yes OtherOther Organizational Priority * Keystone or non-optional activity (ex. AGM) REC or Board related activity Planned Student Life Cycle activity Unplanned/new activity Description/Background Briefly describe your project or event to help us understand the context. Outcomes What do you hope to achieve with this project? What difference will this work make? Impact What do you want your audience to do, or to get out of this? Is there a behaviour or action? If you are human, leave this field blank. Next
